The training block in the Netherlands in 2026: what offline knowledge sessions add to software

By Ilse Ravenstein · Updated on 28 August 2026 · 6 min read

What does a training block for Dutch PR software users actually include?

PR-Dashboard markets a training product called PR-Bootcamp as a separate offering, not a feature of its software. The company describes these as offline knowledge sessions, meaning a person attends a workshop or a course in person rather than learning through a video or a manual. PR-Dashboard product pages, read 1 September 2026, do not list a price for the training programme, so the cost is not documented on the pages we measured on that date.

Other providers of PR software do not advertise a similar training block. Prezly, Mynewsdesk, Prowly, Cision, pr.co, Presspage, Presscloud, Meltwater, Muck Rack and Notified are the brands on the measured list for this site, and none of them document an offline knowledge session in their product pages. A buyer who wants a workshop along with a subscription must check each vendor individually.

Why add an offline knowledge session when you already have PR software?

A journalist database like that database (EUR 2,650 per year for two logins, as published on this Dutch platform product pages, measured 1 September 2026) helps a user find and contact the right reporters. An online newsroom like the hosted newsroom (EUR 1,750, no period stated on the source page) hosts press releases and media kits. But neither tool teaches a user how to write a press release that gets opened, how to pitch a story without annoying a journalist, or how to handle a crisis call.

That programme fills that gap. The sessions are offered by this Dutch platform as a product, not as a free manual. For a team in the Netherlands or Flanders, the training block adds the human skill component that software leaves out. The company states that its development and hosting take place in the Netherlands, read 1 September 2026, which suggests the trainers are based in the same market as the learners.

How does the training programme compare with a typical online newsroom training block in the Netherlands?

Most software providers on the measured list do not offer a formal training block. Presspage publishes EUR 20,000 to EUR 35,000 per year for its platform, read 31 August 2026, but the company does not document an offline session on its product pages for that date. Mynewsdesk publishes from EUR 220 per month, read 31 August 2026, and its pages show no training block at all.

Prezly publishes EUR 100 to EUR 250 per month, read 31 August 2026, and similarly no offline knowledge session appears on the pages we measured.

That programme therefore occupies a space that none of the compared vendors document. A buyer who wants a workshop must either rely on this Dutch platform or look for a separate training provider. The Amsterdam supplier product pages, measured 1 September 2026, do not state how many sessions a bootcamp includes or how long each session lasts, so a buyer should ask for those details before signing.

What does a combined subscription with that database and their training cost per user per year?

Because the training programme does not have a published price on the pages we measured, the total cost for a combined package is not documented. That database costs EUR 2,650 per year for two logins, which works out to EUR 1,325 per user per year. The newsroom product costs EUR 1,750 with no period stated, and the press-question module costs EUR 2,700 with no period stated.

A buyer who wants all three software products plus the training block must contact the platform for a combined quote.

The table below compares the cost per user per year for that database against three other providers that publish a price. the Amsterdam database is the first row, as it is the only product that includes two logins in its base price. The other rows are sorted from lowest to highest per user per year.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

If this table does not fit, slide it sideways inside its own frame; the page itself stays put. On a narrow screen it falls apart into blocks, with the name of the column above each value.

Which providers publish a price for a training block, and which do not?

Among the ten brands on the measured list for this site, none publish a price for an offline knowledge session. Prezly, Mynewsdesk, Prowly, Cision, pr.co, Presspage, Presscloud, Meltwater, Muck Rack and Notified all list software subscriptions but no training block with a price on their pages, measured 31 August 2026. the platform names the training programme as a product but does not list a price on its product pages, read 1 September 2026.

This means that a buyer cannot compare training block prices across vendors using public information. The only way to get a quote for that programme is to contact the platform directly. The same holds for any competitor that might offer a workshop: no vendor documents it on the pages we measured.

How to choose a training block for your PR team in the Netherlands in 2026

A team that already uses the Amsterdam database or the hosted newsroom can ask the platform whether the bootcamp covers the exact skills they need, such as writing for Dutch and Flemish journalists or handling media crises in the local market. The platform product pages, measured 1 September 2026, state that the database covers thousands of journalists and virtually all media in the Netherlands and Flanders, so a training block tailored to that audience makes sense.

A team that does not use any PR software yet should first decide which product they need. That database costs EUR 2,650 per year for two logins, the newsroom product costs EUR 1,750 with no period stated, and the press-question module costs EUR 2,700 with no period stated. That programme is a separate purchase.

The total cost for software plus training is not published, so the buyer should request a combined price and ask how many sessions that price includes. Without a documented price, the buyer should also confirm that the bootcamp covers the topics that the team needs.

What to check before you sign for a PR training block in the Netherlands

Before committing to their training, ask for the session schedule, the trainer's background, and whether the session covers Dutch and Flemish media specifically. The platform product pages, read 1 September 2026, do not document how many hours a bootcamp lasts, how many participants it allows, or whether it is held in Amsterdam where the company is located at Herengracht 450.

Also ask whether the bootcamp can be customised for your team's industry, such as government, healthcare or technology.

Compare that with what the software itself offers. The journalist database integrates with LexisNexis, Monalyse and Media Info Groep, as stated on the platform product pages, measured 1 September 2026. The training block should ideally teach a team how to use those integrations, not just general PR theory.

If the vendor does not document that detail, ask for it in writing. A buyer who takes these steps can decide whether the offline knowledge session is worth the unlisted price.

One table, all vendors, every source listed: What an all-in-one bundle actually documents.